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Are you tired of foundations that feel heavy, look cakey, and fail to protect your skin? Do you dream of a complexion that's flawlessly radiant, naturally hydrated, and shielded from the sun's harmful rays? Look no further! The Soft Fluid Long Wear Foundation SPF 20 is your answer to achieving a healthy-looking, radiant glow while providing buildable medium coverage that lasts all day.

Experience the Difference: Benefits That Go Beyond Coverage

This isn't just makeup; it's skincare infused with color. We understand you want more than just coverage—you want a foundation that enhances your natural beauty and cares for your skin. Here's how The Soft Fluid delivers:

Buildable Medium Coverage: Your Flawless Canvas

Imagine effortlessly achieving your desired level of coverage, from a sheer, natural look to a more polished, medium finish. The Soft Fluid's buildable formula offers the flexibility to create the perfect complexion for any occasion. Whether you're heading to the office or a night out, you're in control of your look.

Naturally Radiant Finish: Illuminate Your Skin

Say goodbye to dull, lifeless skin! The Soft Fluid imparts a naturally radiant finish that enhances your skin's inherent luminosity. Picture yourself receiving compliments on your healthy, glowing complexion. This foundation doesn't just cover imperfections; it reveals your inner radiance.

Hydrating Formula: Quench Your Skin's Thirst

Dehydrated skin can lead to caking and flakiness, ruining even the most carefully applied makeup. Our hydrating formula maintains your skin's moisture balance, preventing dryness and ensuring a smooth, comfortable wear all day long. Feel the difference as your skin stays supple and hydrated, even in dry conditions.

SPF 20: Your Daily Dose of Sun Protection

Protecting your skin from harmful UV rays is crucial for preventing premature aging and sun damage. The Soft Fluid provides SPF 20, offering a vital layer of defense against the sun's harmful effects. Enjoy peace of mind knowing that your foundation is working to protect your skin every time you wear it.

Free of Sulfates, Parabens, Formaldehydes: Kind to Your Skin

We believe what you leave out is just as important as what you include. The Soft Fluid is free of sulfates SLS and SLES, parabens, and formaldehydes, making it suitable for even the most sensitive skin. Reduce the risk of irritation and allergic reactions, and feel confident knowing you're using a foundation that's gentle and safe.

Softens the Look of Fine Lines and Wrinkles: Turn Back Time

Visibly reduce the appearance of fine lines and wrinkles for a more youthful complexion. This foundation helps to smooth skin texture and minimize imperfections, giving you a refreshed and revitalized look. Rediscover your youthful glow and embrace a more confident you.

Stays True in Humidity: Flawless, No Matter the Weather

Don't let humidity ruin your makeup! The Soft Fluid's long-wearing formula stays true, even in humid weather conditions. Reduce the need for constant touch-ups and maintain a flawless look throughout the day. Experience the freedom of knowing your makeup will stay put, no matter the climate.

Why Choose The Soft Fluid Long Wear Foundation SPF 20?

The Soft Fluid stands apart from other foundations with its unique combination of skincare benefits and flawless coverage.

Buildable Coverage

Customize your look with ease. Achieve everything from a sheer tint to medium coverage, perfect for any occasion.

Radiant Finish

Get a healthy-looking glow that enhances your natural beauty – not a heavy, artificial mask.

Skincare Infusion

Formulated without harmful additives and packed with hydrating benefits to keep your skin looking and feeling its best.

Ideal Use Cases

  • For busy mornings when you need a quick and easy way to achieve a flawless complexion before heading out the door.
  • Your essential companion for travel, offering sun protection and buildable coverage to keep you looking radiant on the go.
  • Transform your look for special events, smoothing fine lines and creating a youthful, glowing complexion.

Technical Specifications

  • Coverage: Medium
  • Finish: Natural, Radiant
  • Formulation: Liquid
  • Skin Type: Normal, Dry, Combination, and Oily
  • SPF: SPF 20
  • Free Of: Sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, coal tar, hydroquinone, and triclosan.

Ready to experience the difference? Stop settling for foundations that don't deliver on their promises. Click 'Add to Cart' NOW and discover the radiant, healthy-looking complexion you've always dreamed of with The Soft Fluid Long Wear Foundation SPF 20!

New
37% off

The Soft Fluid: Medium Coverage Liquid Foundation SPF 20 - Radiant, Hydrating, Long Wear & Paraben-Free for Natural Finish

Regular price $601.00 $380.15 37% off
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Are you tired of foundations that feel heavy, look cakey, and fail to protect your skin? Do you dream of a complexion that's flawlessly radiant, naturally hydrated, and shielded from the sun's harmful rays? Look no further! The Soft Fluid Long Wear Foundation SPF 20 is your answer to achieving a healthy-looking, radiant glow while providing buildable medium coverage that lasts all day.

Experience the Difference: Benefits That Go Beyond Coverage

This isn't just makeup; it's skincare infused with color. We understand you want more than just coverage—you want a foundation that enhances your natural beauty and cares for your skin. Here's how The Soft Fluid delivers:

Buildable Medium Coverage: Your Flawless Canvas

Imagine effortlessly achieving your desired level of coverage, from a sheer, natural look to a more polished, medium finish. The Soft Fluid's buildable formula offers the flexibility to create the perfect complexion for any occasion. Whether you're heading to the office or a night out, you're in control of your look.

Naturally Radiant Finish: Illuminate Your Skin

Say goodbye to dull, lifeless skin! The Soft Fluid imparts a naturally radiant finish that enhances your skin's inherent luminosity. Picture yourself receiving compliments on your healthy, glowing complexion. This foundation doesn't just cover imperfections; it reveals your inner radiance.

Hydrating Formula: Quench Your Skin's Thirst

Dehydrated skin can lead to caking and flakiness, ruining even the most carefully applied makeup. Our hydrating formula maintains your skin's moisture balance, preventing dryness and ensuring a smooth, comfortable wear all day long. Feel the difference as your skin stays supple and hydrated, even in dry conditions.

SPF 20: Your Daily Dose of Sun Protection

Protecting your skin from harmful UV rays is crucial for preventing premature aging and sun damage. The Soft Fluid provides SPF 20, offering a vital layer of defense against the sun's harmful effects. Enjoy peace of mind knowing that your foundation is working to protect your skin every time you wear it.

Free of Sulfates, Parabens, Formaldehydes: Kind to Your Skin

We believe what you leave out is just as important as what you include. The Soft Fluid is free of sulfates SLS and SLES, parabens, and formaldehydes, making it suitable for even the most sensitive skin. Reduce the risk of irritation and allergic reactions, and feel confident knowing you're using a foundation that's gentle and safe.

Softens the Look of Fine Lines and Wrinkles: Turn Back Time

Visibly reduce the appearance of fine lines and wrinkles for a more youthful complexion. This foundation helps to smooth skin texture and minimize imperfections, giving you a refreshed and revitalized look. Rediscover your youthful glow and embrace a more confident you.

Stays True in Humidity: Flawless, No Matter the Weather

Don't let humidity ruin your makeup! The Soft Fluid's long-wearing formula stays true, even in humid weather conditions. Reduce the need for constant touch-ups and maintain a flawless look throughout the day. Experience the freedom of knowing your makeup will stay put, no matter the climate.

Why Choose The Soft Fluid Long Wear Foundation SPF 20?

The Soft Fluid stands apart from other foundations with its unique combination of skincare benefits and flawless coverage.

Buildable Coverage

Customize your look with ease. Achieve everything from a sheer tint to medium coverage, perfect for any occasion.

Radiant Finish

Get a healthy-looking glow that enhances your natural beauty – not a heavy, artificial mask.

Skincare Infusion

Formulated without harmful additives and packed with hydrating benefits to keep your skin looking and feeling its best.

Ideal Use Cases

  • For busy mornings when you need a quick and easy way to achieve a flawless complexion before heading out the door.
  • Your essential companion for travel, offering sun protection and buildable coverage to keep you looking radiant on the go.
  • Transform your look for special events, smoothing fine lines and creating a youthful, glowing complexion.

Technical Specifications

  • Coverage: Medium
  • Finish: Natural, Radiant
  • Formulation: Liquid
  • Skin Type: Normal, Dry, Combination, and Oily
  • SPF: SPF 20
  • Free Of: Sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, coal tar, hydroquinone, and triclosan.

Ready to experience the difference? Stop settling for foundations that don't deliver on their promises. Click 'Add to Cart' NOW and discover the radiant, healthy-looking complexion you've always dreamed of with The Soft Fluid Long Wear Foundation SPF 20!